The ancient town of Pushkar is now also popular for its fair in world wide which is organized every year in the month of Kartik. The fair attracts a great number of tourists from far and wide. The fair-grounds reflects with festivity, as rows of make shift stalls display various types of items that compete with each other for the visitors' attention. But the most highlighting feature of Pushkar fair is the trading in camels. Camels are bought, sold, decked up and paraded on the sand dunes, presenting a picturesque sight. The camel, horse and donkey races are events that draw huge attendance. Body tattooing is yet Horse race. Pushkar another favorite activity that attracts a large number of partsans.

The Pushkar fair brings together a large number of villagers from different parts of the state. Some come here to sell. Some come here to buy. Some come here on a pilgrimage. Still others come here just to enjoy the festivities. The days are filled with fun and activity. The evenings are filled with music and dance. Come dusk, and the rich strains of haunting music are carried across the desert sands as the merrymaking continues deep into the night. The profusion of colours that run riot in the desert sands, the glee and the contagious enthusiasm of the village folk are a unique experience for every visitor.

On this special occasion, the Rajasthan Tourism Development Corporation (RTDC) puts up a tourist village. The tourist village is self-sufficient and specially designed to complement the natural beauty of the site. It has a Coffee Shop and Dining Hall, which can cater to 1500 guests at a time.

The village is arranged in blocks of tents, each with its own identity, named after the famous dances of Rajasthan. The village also has huts with attached western style toilets and running water. One can also stay at Sarovar Hotel, Pushkar or in Ajmer at the RTDC Tourist Bungalow-Khadim.

Pushkar is a quite little and a divine town situated in the eastern part of the Rajasthan, located 13 kms from Ajmer. About 400 temples and shrines are located at Pushkar around its holy lake, which finds a mention in the Padma Purana. The parable behind pushkar is that Lord Brahma in search for a spot to hold his 'yagna' (religious ritual), dropped the lotus from his hand, the three spots touched by this flower were turned into lakes. These are today known as the 'Jyeshtha Pushkar' (main Pushkar), the 'Madhyam Pushkar' (medium Pushkar) and the 'Kanishtha Pushkar' (little Pushkar). A temple dedicated to Lord Brahma is located at Pushkar.

The divine dip (snan)
People identify the Pushkar Lake as a sacred lake and believes that the ritual of taking dips in the divine water of Pushkar lake will give them the gift of salvation. The holy dip is most effective and fortunate on Kartik Poornima. Even before sunrise, people descend the ghats, aided by the 'pandas' (Brahmin priests) to take the sacred bath. Offerings of coconut, flowers, and cash are made to the lake and the priests.

Visiting the Temple
After having the bath at the lake, people proceed to pay homage and do prayer to the creator of the Universe, Lord Brahma, at the Brahma Temple.

Parikrama
Most worshipers perform the oblations at the Jyeshtha Pushkar while some opt to visit all the three Pushkar and that visit is called the Panch-Kosi-Parikrama. Many pilgrims visit all the shrines at Pushkar in seven days and this is called the Chaubis-Kosi-Parikrama.

FLOATING LAMPS (DEEP DAN)
It is customary to float lighted earthen lamps after placing them on 'pattals' (plates made of leaves) on the waters of the lake. This creates a spectacular view in the evening when the sacred lake takes on a mystical tint sprinkled with twinkling spots of light. 'Aarti' is offered at the lake in the morning and evening.

CATTLE FAIR (PUSHKAR CAMEL FAIR)
In connection with the religious fair, a cattle fair is also organised at Pushkar in the month of Kartik. Cattle-breeders bring a large number of cattle of various popular breeds such as Nagauri, Haryanvi, Mewati, Kankrej etc. to the fair to be sold to the rural folk who appreciate well-breed animals. During Pushkar fair the cattle are decorated by their owners and also participate in the races and are paraded on the sand dunes.